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By its very nature, motorcycling is a risky activity.

Motorcyclists represent 1% of traffic but account for 20% of those killed or seriously injured (KSI). Motorcyclists are 40x more likely to be killed than car drivers - Office for National Statistics  

To minimise your chances of being affected by adverse riding conditions, or other people's mistakes, you need to take a planned and systematic approach to your riding. This means you'll anticipate hazards, spot them earlier and allow enough time and space to avoid them altogether. Even in the worse case scenario, you'll give yourself enough time to take evasive action. Thinking ahead means that every manoeuvre is made in good time and under control - IAM: How to be a better rider

We teach you the SYSTEM used by Advanced Riders and the Police. Applying the SYSTEM doesn't remove every risk, but it does make you a significantly safer rider. 



You'll learn techniques and skills which enable you to get the most out of your riding and enjoy your motorbike to the full.


Cheaper Insurance

When you pass your Advanced Test and become a Full Member, you have access to IAM Surety insurance. 90% of IAM members enjoy significant savings on their premium. 


New Friends

As a motorcyclist, whether you realise it or not, you're the 1% minority of road users and are automatically in a sub-culture. There's not that many of us around! Joining LAM introduces you to other like-minded people, where you'll make new friends who share the same passion for riding as you do.